the hispanic brand

Welcome to Tanner Gonzalez an edgy artistic clothing company. Tanner Gonzalez is a creation for Hispanics to identify with and express our rich culture and our rate of success and creditbility. Tanner Gonzalez is a creation for a population that has long identified it's recent success with other "urban" brands - Hispanics now have their own luxury brand that expresses our "Raza". Tanner Gonzalez is influenced by a long traditional heritage and culture. Our success drivers are our hard work ethics, coupled with a drive to be entreprenuers. You will find both traditon and modern in our clothes. Tanner Gonzalez is a brand stands out for a people that is proud, growing and becoming ever dominant in America.  

Founded on the following principles; If you have big enough ambition and the guts to match it - you can make your way to a small fortune in America.  A true American story that speaks to our ambition to build a legacy for our families and bold enough to make the statement  - We have made it “HOMES”!  

 “I realized that Hispanics didn’t have much to wear that spoke to their culture…the most important identity was a name that said "¡Mexicano!", my mothers family name Gonzalez, said it most to me.”  G. Tanner Founder.


exclusive and online!

Tanner Gonzalez is individualisitc and unique. Express yourself this winter with authentic Tanner Gonzalez Clothing.

Browse the clothing section to find you statement.

Boutiques and retailers

That's right soon you will see our brand representing throughout the U.S. at your local store! For right now you can get the goods here.
Coming Soon [Aspen Colorado Location / and the Denver Location!]